#MarketingMonday – When All Your Advertising Fails, Try the End of the World

By Fausto Mendez

    Throughout history, when the end of the world is a popular topic in the media, all sorts of corporations jump on the bandwagon to scare America into clearing the aisles at the nearest Wal-Mart or Big Lots. Though I don’t condone such fear mongering, I love a cheerful joke about it, and a zombie reference in any marketing campaign is sure to make me smile.

    Speaking of which… you may need some promotional stress relievers when the end of the world arrives, whenever that is. It’ll be a stressful time, so stock up early!

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