#MarketingMonday – How a Coffee Brand Attracts Big Crowds at Airports by Trading Yawns for Free Giveaways
By Fausto Mendez Coffee is a fact of life in America. You can’t approach a crowd without eventually […]
advertising tips
#MarketingMonday – When All Your Advertising Fails, Try the End of the World
By Fausto Mendez Throughout history, when the end of the world is a popular topic in the media, all […]
#MarketingMonday – Don’t Limit Your Memes to the Web
By Fausto Mendez Just when you thought meme marketing couldn’t get any better, this pizza restaurant is using […]
The 80 Rules of Social Media Every Social Specialist Must Know
The 80 Rules of Social Media Every Social Specialist Must Know jeremywaite: 1. Obey the rules2. Social media is ALL […]
3 Smarter Promotional Giveaways for Trade Shows, Expos
By Fausto Mendez At massive trade shows, like CES in Las Vegas, promotional giveaways have morphed into an […]
3 Copywriting Tips Supported by Scientific Research
By Fausto Mendez Copywriting is very much an art, but that doesn’t mean there isn’t hard science behind […]
Finished Work: Vinyl Slap Bracelets for iKon Lounge
By Fausto Mendez Our partner AnyPromo.com is a promotional products retailer/supplier, and the company’s graphic artists love to show off […]
How SoBe® Used Promotional Giveaways to Go Mainstream
By Fausto Mendez John Bello used promotional giveaways to grow his beverage brand, SoBe®, from a niche set […]
Finished Work: Custom Notebook w/ Strap Closure and PVC Cover
Our partner AnyPromo.com is a promotional products retailer/supplier, and the company’s graphic artists love to show off their finished work. […]
#MarketingMonday – Purposely Misspelling Your Brand Name in Ads Can Be a Smart Marketing Strategy
By Fausto Mendez Sometimes, the best marketing strategies take advantage of the most unlikely tools, glitches or places. […]
Three Critical Tips to Write Better Marketing Copy (Slogans, Email Subjects, Ad Copy, Etc.)
By Fausto Mendez Whether it’s a brand slogan, a promotional giveaway, a marketing email or a highway billboard, […]