#MarketingMonday – iPhone 5S May Change Shopping Habits and Marketing Techniques
By Fausto Mendez Apple traditionally uses the Fall season to launch major new products, especially iPhones and iPods, […]
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#MarketingMonday – Pretty Soon, You’ll Be Embedding Facebook Posts into Your Blog or Web Page
Facebook is about to unleash a new feature on the masses, which enables a user to embed a […]
Businesses and Advertisers May Not Use Google Glass for Ads
By Fausto Mendez Google Glass is the smartphone of the future, a wearable computer that sits on your […]
Businesses Are Losing the Right to Ask Customers for Zip Codes? Yes, But It Doesn’t Matter.
By Fausto Mendez It’s expected that businesses make some kind of effort to obtain the personal info – […]
Marketing Case Study: Weight Watchers Leads the Weight-Loss Race
By Fausto Mendez We love to break down complex marketing campaigns to uncover the core motives of human behavior that […]
The World’s Most Successful Business Titans Share Some of the Best Advice They’ve Ever Received
Advice comes from every direction – even when you don’t want it, but a few times in life, a […]
The Death of Retail? Analysis of the Office Depot / OfficeMax Merger
By Fausto Mendez Retail is an ever-changing landscape, but it will never be the same after the mass adoption of […]
Brands Are Becoming Mainstream Content Creators
Brands Are Becoming Mainstream Content Creators Brands are now joining television stations, film studios, magazines and publishers as mainstream content […]
12 Tips to Be the Business Leader Others Need and Want
Good leadership is learned and earned, not inherited. It’s something you have to continuously develop and ponder as the people […]