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SMM

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Content Marketing Explained, Defined and Dissected

September 3, 2013 Jason 1

By Fausto Mendez     Content (marketing) is King! Let’s define and discuss the fundamentals of web-based content marketing because, […]

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When Social-Media Marketing Goes Bad: Newcastle vs. Budweiser – #MarketingMonday

August 26, 2013 Jason 9

By Fausto Mendez     Newcastle steps into the social-media ring with Budweiser, but the outcome of the fight may […]

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Email is no longer private. What that means for marketers and the businesses they serve. #MarketingMonday

August 19, 2013 Jason 0

By Fausto Mendez     Email was never an extremely secure medium, but today, it’s as insecure as your “private” […]

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#MarketingMonday – Pretty Soon, You’ll Be Embedding Facebook Posts into Your Blog or Web Page

August 5, 2013 Jason 6

    Facebook is about to unleash a new feature on the masses, which enables a user to embed a […]

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Why (Not How) Social-Media Marketing Works: It’s Just Like Dating

July 10, 2013 Jason 2

By Fausto Mendez     Most people understand how social-media marketing works, but a lot of business owners and marketers […]

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#MarketingMonday – Don’t Limit Your Memes to the Web

July 8, 2013 Jason 2

By Fausto Mendez     Just when you thought meme marketing couldn’t get any better, this pizza restaurant is using […]

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Activision’s Brilliant Marketing Strategy on YouTube: Target the Content Creators and Curators

July 5, 2013 Jason 97

  By Fausto Mendez     Social-media marketing is often perceived as a mysterious and powerful beast, but video game […]

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How Wendy’s Uses Social Media to Influence (Good) Business Decisions

June 6, 2013 Jason 72

By Fausto Mendez     It’s probably safe to say that we haven’t seen everything that #social media can do […]

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The 80 Rules of Social Media Every Social Specialist Must Know

May 29, 2013 Jason 0

The 80 Rules of Social Media Every Social Specialist Must Know jeremywaite: 1. Obey the rules2. Social media is ALL […]

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How Social-Media Marketing Boosts Sales by 30% in the Video Game Industry

April 25, 2013 Jason 1

By Fausto Mendez     The effectiveness of SMM (social-media marketing) is a widely debated topic, but the video game […]

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#MarketingMonday – How Refinery29 Launched a Multi-Million-Dollar E-Commerce Store Built Around Content Marketing

April 22, 2013 Jason 0

By Fausto Mendez     Content marketing is a powerful but often underestimated tool in the world of business, and […]

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