WTF, Google? What Does the Search Engine’s Massive “Hummingbird” Update Mean for Me?
By Fausto Mendez Has Google felt a little bit different lately? On the surface, Google may look like […]
web marketing
Yahoo! Logo Generator Transforms Text to Match Company’s New Logo
By Fausto Mendez The Yahoo! Logo Generator has arrived, and it’s ready to transform your company name – or […]
Content Marketing Explained, Defined and Dissected
By Fausto Mendez Content (marketing) is King! Let’s define and discuss the fundamentals of web-based content marketing because, […]
When Social-Media Marketing Goes Bad: Newcastle vs. Budweiser – #MarketingMonday
By Fausto Mendez Newcastle steps into the social-media ring with Budweiser, but the outcome of the fight may […]
Email is no longer private. What that means for marketers and the businesses they serve. #MarketingMonday
By Fausto Mendez Email was never an extremely secure medium, but today, it’s as insecure as your “private” […]
#MarketingMonday – Pretty Soon, You’ll Be Embedding Facebook Posts into Your Blog or Web Page
Facebook is about to unleash a new feature on the masses, which enables a user to embed a […]
Why (Not How) Social-Media Marketing Works: It’s Just Like Dating
By Fausto Mendez Most people understand how social-media marketing works, but a lot of business owners and marketers […]
How Wendy’s Uses Social Media to Influence (Good) Business Decisions
By Fausto Mendez It’s probably safe to say that we haven’t seen everything that #social media can do […]
The 80 Rules of Social Media Every Social Specialist Must Know
The 80 Rules of Social Media Every Social Specialist Must Know jeremywaite: 1. Obey the rules2. Social media is ALL […]
#MarketingMonday – How Refinery29 Launched a Multi-Million-Dollar E-Commerce Store Built Around Content Marketing
By Fausto Mendez Content marketing is a powerful but often underestimated tool in the world of business, and […]